Udemy

Graphic Design Masterclass: The Next Level

Up Your Graphic Design Skills- Real World Projects: Logo Design, Photo Manipulation, Package Design, Social Media & More
Length 1 to 3 months
Effort 3 hours per week
Price $ 25
Subject Design, Art
Level Beginner
Languages English
Video Transcripts None

NEW CONTENT ADDED FREQUENTLY!

June 2019 - Create Compelling Infographics! (Section 11)
Nov 2018 -
How to Price Your Freelance Projects! Updated lessons (Section 19)
Nov 2018 - New Package Design Lessons! Design a chocolate bar wrapper from start to finish
Oct 2018 - Project: Create a Poster Using Only Typography
Sept 2018 -
New Lesson - Characteristics of Solid Logo Designs
Aug 2018 -
The Legal Side of Design: Properly Using Photos, Fonts and Resources

Graphic Design Masterclass - The Next Level - Intermediate Design Skills

Are you ready to level up your design skills?

So who should take this class? Those with basic skills in Adobe Photoshop and Adobe Illustrator, you may be familiar with the pen tool basics, understand the layering system and know other basic tools. You have a little experience using these programs, but do not have to be totally proficient. This course is not for those who have zero experience using Adobe Photoshop/Illustrator and some basic knowledge is assumed before starting.

OR you have taken my Graphic Design Masterclass, Learn Great Design, the first class in this series and you are ready for the next level or step in the series.

This is a practical design course which is meant to teach while showing and producing real world client projects.

The first section of the course focuses on Adobe Photoshop and photo editing and manipulation. We will review photo retouching and learn the content aware tool, which speeds up your workflow and works almost like magic.

We will brush up on our brush tool and learn how to create realistic shadows.

We will conquer a full photo manipulation project that will turn into a large poster ad. Not only will we tackle a photo manipulation project but will go into detail on typography and proper layout in ad design.

I focused heavily on logo design and branding in this course as that is a huge part of design today. We will learn how to work with the golden ratio and even try our hand at a logo based on the golden ratio

We will do a full logo design and branding project from scratch including the concept developing phase and how to pick the proper font, style and colors. In the end we will apply it to real world applications and mock-ups

Learning how to sketch out our design ideas on pen and paper is so vital to creating a unique and interesting brand. I will walk through step by step how to create concepts from simple humble sketches and turn them into actionable branding assets.

We will even hand draw a symbol and trace it with the pen tool to make it a vector object so we can extend that to anything you can imagine.

We cannot ignore the critical part digital design plays in the world today. We will complete an entire digital marketing campaign complete with a wide variety of Facebook and Instagram sizes, including a Instagram story ad. You will see my raw design process, including how I think through design problems, layout and focus on the realistic side of design.

There is an entire section devoted to going freelance in design. I included 5 mini classes that focuses on going or being a freelancer. This includes a class how to price freelance projects, how to value and present your services, and even a 30 minute full-time freelance course to help you start thinking about making money or making more money using your new found design skills.

So are you ready for the next level?

This course is dynamic, so new lessons and bonus content will be added frequently!

Who this course is for:
  • Those who are ready for an intermediate level design course and may already know the very basic tools of Adobe Photoshop and Illustrator
  • Those with basic skills wanting to increase their knowledge in the area of logo design, branding, ad design, Photoshop editing and manipulation and digital design including social media ad design
  • Those who enjoy learning by producing practical real world projects that are based on common projects seen in the industry
  • Those interested in Logo Design and Branding work

What you'll learn

  • You will be able to create polished and practical Logo designs and brand assets

  • Be able to create images for a full digital marketing campaign, including Facebook and Instagram

  • Produce complex photo manipulations for the use of ad design and understand solid layout and design principles

  • Create realistic shadows and be able to do intermediate level photo retouching

  • Sketch logo design and concepts with ease and understand the golden ratio and how to incorporate that in your design process

  • Understand the basics of being a freelancer and pricing freelance design projects

  • Understand the many ways of making money by selling creative content and resources

Course syllabus

Introduction Adobe Photoshop - Photo Editing and Content Aware Photoshop - Creating Realistic Shadows PROJECT: Photo Manipulation Poster Project Logo Design Section Logo Design Sketching - The Power of Sketching Your Ideas Logo Design - Vectorizing Objects - Swan Logo Project The Golden Ratio in Design PROJECT: Full Logo Design Process from Start to Finish Logo Design Student Project and Challenge! NEW!!! PROJECT: Create Compelling Infographics How to use Paid and Free Fonts, Photos and Resources for your Projects Design and Marketing Theory PROJECT: Develop an Entire Digital Campaign PROJECT: Create a Poster Using Only Typography PROJECT: Package Design - Creating a Chocolate Bar Wrapper UX Design - More lessons coming soon Freelance and Pricing Sections Pricing Your Freelance Work: How Much To Charge? Full-Time Freelance! Are You Ready? Passive Income Ideas for Creatives and Graphic Designers Charging More and Raising Your Prices My freelance Mistakes, and how to avoid them! BONUS Lecture: What Course Should I take Next? (Course Previews) EXTRA CONTENT - Gradient Meshes and Blending Modes!

Meet the instructors

Lindsay Marsh

14+ Years | Graphic Design:Photoshop, Illustrator, Canva, XD

If anyone has questions about which course may work best for them, please feel free to contact or message me.

I have had many self-made titles over the years: Brand Manager, Digital Architect, Interactive Designer, Graphic Designer, Web Developer and Social Media Expert, to name a few. My name is Lindsay Marsh and I have been creating brand experiences for my clients for over 14 years. As a freelance graphic designer, I have worked on a wide variety of projects both in the digital and print space.

I have had the wonderful opportunity of taking classes at some of the top design schools in the world: Parsons at The New School, The Pratt Institute and NYU.

I have had the pleasure of teaching over 63,000+ students globally online. I have provided private tutoring in the the area of design and marketing for over 8 years. I am also now a certified Canva Certified Creative.

The thing I enjoy most of all about being a teacher is seeing my students flourish and to be able to start careers that are passionate and rewarding.

I have a Facebook group dedicated to helping my students thrive and start new freelance design businesses. I want to get to know my students personally and give them that one on one critique and advice that I think goes missing in the online teaching world.