University of São Paulo

Marketing Digital

Length Under 3 weeks
Subject Communication
Level Beginner
Languages English
Video Transcripts English

What you'll learn

Learn how to develop the digital marketing strategy for your company or startup, in this course you will learn about the main points of Marketing such as ROI, SEO, SEM, AB Tests and how to manage the conversion funnel and also how to use platforms like Google adwords and Analytics, Facebook Ads and Email Marketing. This course is taught by market professionals who will present how to apply each of the concepts with theoretical and practical classes.

Course syllabus

Online

Meet the instructors

André Leme Fleury - https://www.coursera.org/instructor/~388326