Course General Description

The course combines strategic communication with creative design. This specialization enables you to offer both disciplines from a single source. In close exchange with professionals from the field in small study groups, you will acquire broad knowledge about brands, communication and current technologies. Learn to design aesthetically, to think conceptually and to plan strategically and to create a distinctive brand image. The holistic, practically oriented course covers all areas of communication design in print, TV and the web: advertising, corporate design, photography, film and animation, spatial communication through to event design. Many projects and competitions are created with business partners.

School General Description

Fashion, media, management and design - for 30 years the AMD Akademie Mode & Design has been training creative and business-oriented professions in the creative industries. Students and graduates from the campus locations in Hamburg, Düsseldorf, Wiesbaden, Munich and Berlin benefit from future-oriented educational offers, quality content, strong practical orientation and correspondingly good career prospects. Because the innovative course at AMD is geared to the future requirements of the industry and knowledge society and is characterized by exciting projects, workshops and cooperation with partners from business, society, art and culture. AMD has an international network of partner universities and, with its design department, has been the only private German university member in the International Foundation of Fashion Technology Institutes (IFFTI) - a global organization of leading university institutions in the fields of fashion design, clothing technology and fashion business , as well as related industries.