Course General Description

We have been witnessing dramatic change in the way a graphic designer works. The rapid changes in the way communication is happening in recent context of technological advancement has made through understanding of graphic design much more important than ever before. This programme prepares students to take on all new context challenges and technological advancements in the field of Visual Communication and specially in Graphic Design domain. Paradoxically, traditional skills have become more necessary than before. Quality and creative solutions contextual to the user’s needs are still a basic human input. The fundamental importance of creating a visual vocabulary through drawing, the development of aesthetic judgment, values of form, proportion, image and word have become an integral part of learning graphic design at NID.

School General Description

The National Institute of Design (NID) is a design school in Ahmedabad, Bengaluru and Gandhinagar India. The institute functions as an autonomous body under the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, Government of India. NID is recognised by the Department of Scientific and Industrial Research under Ministry of Science and Technology, government of India, as a scientific and industrial design research organisation.