Course General Description

As a student at SCAD, you will gain expertise in every facet of advertising: copywriting, art direction, digital production and integrated brand marketing. As a result of this dynamic and creative approach, our students regularly take top honors in industry competitions, and our alumni continue to tell the stories of the world’s biggest brands. The collaborative environment of an art and design university provides the ideal conditions for perfecting the highly developed craft of innovative advertising.

School General Description

Savannah College of Art and Design (SCAD) is a private, 4-year college dedicated to preparing students for professional careers in areas such as interior design, graphic art, architecture and video graphics. The main campus in Savannah, Georgia, encompasses 70 buildings in an around the downtown historic district. The school has additional campuses in Atlanta, Hong Kong and Lacoste, France. Although SCAD has only been open since 1979, it has built a reputation as one of the best design schools in the world, according to Bloomberg Businessweek in 2009. In 2013, Design Intelligence ranked several of SCAD's programs in the top 20 in the nation, including undergraduate and graduate interior design and industrial design programs and the graduate architecture program. SCAD prepares talented students for creative professions through engaged teaching and learning in a positively oriented university environment.