Course General Description

The Design-Led Innovation program is designed to create manager-leader-doer” capabilities in a person, who can implement design practices to drive design innovation and strategy in organisations. It is an emerging approach that drives global competitiveness through deep understanding of the context and the ecosystem. If you want to create innovations that users did not expect and are so different from those that dominate the market that people eventually like and are passionate to use; If you want to create solutions that are not only desired but also viable and responsible, then the Design-Led-Innovation program is for you. The vision of this program is to create innovators who will explore and apply the understanding of human behavior, context, business strategy and technology towards the creation of innovative and sustainable products and services with the potential to drive positive change individually as well as at a larger social level. At Srishti, Design-Led Innovation concentrates on innovative physical-digital User Experience. We think of Design-Led Innovation not just as “Design Driven” in its traditional sense, but more about “designing for emerging usages and technologies” to project and foresee what can be. We take the best practices from several disciplines and promote creative art and design thinking grounded in Humanities to push the boundaries of both the technological and business aspects of innovation. We define innovation as a product or service that is not only desirable, but is also sustainable, viable and feasible."

School General Description

Srishti Institute of Art, Design & Technology (Srishti) is a design school established in 1996 by the Ujwal Trust in Bangalore, India. It offers design education in Digital Video Production, Film, Visual Communication, Experimental Media Arts, Design in Education, Textile Design, Animation and Visual Effects, Interaction Design, Product and Interface Design, Furniture and Spatial Design, Business Systems and Design and much more. Srishti has a number of centers and labs that offer practice- and research-based environments for students and faculty from a multitude of disciplines. These include (in alphabetical order): BHSI – Bangalore Human Sciences Initiative CEMA – Center for Experimental Media Arts CERTAD – Centre for Education, Research, Training and Development CPH – Centre for Public History GRIDs – Grassroots Innovation Design Studio Kabir Project[5] LEDLAB – Law+Environment+Design Laboratory Srishti Films Srishti Labs DesignEARTH Lab Natural Fibres Lab Pandimonium Lab SUI-Srishti Collaborative Blank Noise Srishti's culture encourages thinking, questioning and experimenting to harness the artistic and intellectual potential of each individual and place the institution at the leading edge of contemporary art and design discourse. A multi-disciplinary approach inculcates self-initiated learning and independent thinking and expands perceptual perspectives. Regular interaction with design studios, production and distribution centers, community projects, retail establishments and industry forms a vital bridge between Srishti and the world.