Course General Description

The field of Graphic & Communication Design encompasses a broad range of activities and disciplines including: fashion communication, advertising, photography, typography, illustration, filmmaking, animation, printmaking, interactive design, creative use of new digital platforms and cross- disciplinary work. The context of the work is most often in the public domain and it is the role of the designer to persuade, provoke, inform and entertain their audience. Students work on a number of live projects led by a team of dynamic practitioners in collaboration with design institutions across London. They investigate the changing role of the designer in relation to society by engaging with live audiences and by harnessing the potential of both emerging technologies and traditional processes. The focus within the Graphic Communication Design area is on a willingness to experiment and take risks and on cultivating an attitude of adventure and enquiry. We place a great deal of emphasis on the development and communication of ideas and creative thinking.

School General Description

Central Saint Martins is a world-famous arts and design college and part of the University of the Arts London (UAL). The main campus is located in the award-winning Granary Building at the centre of London’s King’s Cross. The College’s alumni include notable artists and designers who have challenged and shaped the world around us (not to mention Turner Prize laureates and Academy Award winners, as well as a glut of Royal Designers for Industry and Royal Academicians). Central Saint Martins believes that widening participation in art and design higher education is essential to nurturing the artists and designers of the future.