How to Architect

Negative Space Logo Design Process

In this video Will Patterson will share his skills of negative space logo design taking an example of his recent project of designing a logo for a church.
Length 11:12
Price Free of charge
Subject Logo Design, Hand Lettering
Languages English
Video Transcripts English

About the video

I work with many different clients on their branding and logo designs. In this video I’m showing the logo design process for a geometric logo design made in Adobe Illustrator CC 2017.

Meet the instructors

Will Paterson is a Logo Designer and Hand Lettering Artist specialising in Logotype Design. You may know him from YouTube or Instagram where he shares some of his knowledge and experience to the wider world. He is also the Author of Calligraphy In 15.
He works with many different types of companies and businesses creating bespoke logos and brand identity systems.

Video syllabus

Icon that Makes Good Use
Mood Board That Inspires
Logo as a Symbol of an Organisation